Spectrum Spotlight – Meet Jessica Tubnor
Get to know our Client Services Director, Jessica Tubnor
What’s The Best Piece Of Advice You’ve Ever Received?
I’ve received loads of great advice but there’s no single piece that stands out. However, there’s one TED talk that has really stuck with me. Genevieve Bell, who works at Intel as an anthropologist, was discussing boredom. She was talking about how people aren’t bored anymore because they’re always on their phones or doing something. Our lives are so full that we never have time to be bored, and it’s in those times of boredom that we often come up with some of the best ideas or do some of our best thinking. I’ve always remembered that and I’m not ashamed of taking 15-20 minutes to just sit and think. You can’t always be churning out ideas at a rate of knots; it’s not the way the mind works.
What’s The Biggest Lesson You’ve Learnt The Hard Way?
Don’t assume anything. During my career, I’ve learnt to question things. If I’m wondering the answer to something, I’ve learnt to be brave enough to ask questions because someone else is probably thinking the same thing. Or worse, no-one has questioned something that needs to be looked at more closely.
Are There Any Skills You Wish You Had Mastered Or Developed?
There’s nothing yet that I feel really behind in yet, but I know it’s going to happen. Over the years I’ve always been really inquisitive about the details. Even if it’s how do I use a specific social publishing tool like Spredfast, I want to know how to that sort of stuff so I can be a resource when people have questions. I know that I’m not going to be able to keep up with everything because there are other things I need to focus on and invest my time in. I’m inevitably going to get behind on some of the mechanics of social, or not be able to do my own photoshopping. Even though I’d love to continue to be able to do all of those things, we have wonderful people in the business with that skill set so it doesn’t make sense for me to focus on it.
Do You Have Any Career Highlights?
The only way I can define my career highlights is by thinking about the moments that give me tingles. There’s been a few of them. Some of the work we did around Vivid with Intel has definitely given me tingles, like seeing 100 Drones take to the sky. I know how much work went into that to make it happen and it looked spectacular. I also worked at Cancer Council Queensland for two years as the Relay For Life Coordinator. At each event we held a candlelight ceremony on dusk in memory of those we’ve lost to cancer. We had thousands of glowing paper bags written with beautiful messages that would line the whole Relay For Life track. Combine that with a live performance from a local singer and it’s incredibly emotional and beautiful. Being a part of an event that has a moment like that is pretty amazing.
What Do You Love Most About Working At Spectrum Group?
I love the people. The team is great – and has always been full of wonderful characters. I’ve also been lucky enough to work with some pretty awesome clients who I’ve come to call friends. I love that we’ve gone through so much change over the years and it continues to be a fresh, fun and challenging place to work. It’s been over ten years since I first started at Max and from then to now, no two-year block has been the same. It doesn’t feel like I’ve been here for that long because I’ve been exposed to so many different people, different ideas and different ways of doing things.
If You Weren’t Working In An Integrated Communications Agency, What Would You Be Doing?
When I was deciding what to do as a career my choices were PR, journalism or law. Obviously, I went with PR, but I do love the idea of being a lawyer. I think I really would have loved constructing arguments and being in court. I was an avid debater at school and I really think I would have lapped that up, however, I wouldn’t necessarily have wanted to work 18 hour days and deal with the pressure of it.
Do You Think Your Time In The Army Reserve Has Had An Impact On The Way You Approach Your Work?
That’s tough to know because I think in some ways I’m suited to the Army Reserve. I like to execute with military precision, so to speak, I’m quite organised and have a natural respect for authority. However, going into basic training for six weeks was the hardest thing I’ve ever done and I was totally out of my comfort zone. I could handle the rules, the discipline, the weapon handling and medical training, I’ve just never been a fitness superstar. Combining the stress of the environment with long pack marches after barely sleeping for two nights pushed me to my limit. But I did it! I look back now and think, wow, if I did that I can do anything. I don’t think I’ll ever do anything as hard as that, and I reflect on that experience whenever I think I’ve reached an insurmountable hurdle.
What Advice Would You Give To Someone Looking To Enter The PR and Communications Industry?
Experience is everything. When you’re going for a graduate role, people with internships will more than likely get the role over you, and that’s not just because it looks good on paper, it’s because you learn so much more on the job. I’ve always said I learnt more in three months at Spectrum than I ever did during the three years I was at uni. It just shows you how valuable even a one-month internship can be, you learn so much in such a short time.
If You Could Be A Dance Move, What Dance Move Would You Be?
Ha! I don’t think I could be one single dance move. I’m not the Nutbush, or the Macarena or the worm. Could I be them all? If I could live my life as a musical or a flash mob I’d be happy. Sometimes I sit on the bus and think wouldn’t it be cool if someone turned on a really loud stereo and everybody started dancing. Music and dancing make me happy – just ask the team about my moves at the IPMG Awards night!