What PR industry lessons can we take away from Mumbrella’s recent Sydney CommsCon conference to navigate the challenge of a shifting landscape? What will be the big themes in the industry this year?
You’re putting all your effort into realising your fantastic new idea. Don’t let a PR misstep put your start-up on the wrong foot. Avoid these common mistakes to help your new business stand out from the crowd and reach the people that count.
Have you got a severe case of creative block? You are probably falling victim to one of these mistakes. Do not despair, we have the cure. It starts with acknowledging that creativity is a skill, a muscle if you will, that needs to be strengthened.
As technology entwines itself in more and more of our daily lives, it seems that a few of us are forgetting how to interact with each other. Manners and common courtesy go a long way. That doesn’t change when your attention gets sucked into a device.
Whilst many of us would rather it was a natural talent, Creativity is a skill. It needs to be nurtured and developed even when we feel we’re too busy. The next time you have to be creative, follow one of these four steps to get the juices flowing.