With so much content competing for our time, brands need to find ways to tell a better story to see content marketing results.
Have you got a severe case of creative block? You are probably falling victim to one of these mistakes. Do not despair, we have the cure. It starts with acknowledging that creativity is a skill, a muscle if you will, that needs to be strengthened.
Were you the class clown in high school? Are you longing for the days when being a Grade A prankster doesn’t equal getting fired? We present to you: a how-to guide on Office Pranking, without losing your job (because common sense doesn’t come natural for everyone).
If you’re looking to justify your mid-day 40 minute nap then we’re here to help. With mini computers beaming onto our retinas 24/7, it’s hard to believe that downtime isn’t an urban myth. We promise that these time-out’s will slip into your daily routine with ease.
Whether you want to support start-ups, make a tech gadget a reality, or help someone visit their family on another continent, Crowdfunding is the way to go. Crowdfunding gives the donor lots of ‘feel-good’ emotions whilst making the world, community or an individual’s day better.
Sure, you can base your content strategy on last year’s, or you can have some fun and discover what gets results at the same time. We recommend the latter. When you’re ready to experiment, try manipulating these content characteristics and see how your audience responds.
Whilst many of us would rather it was a natural talent, Creativity is a skill. It needs to be nurtured and developed even when we feel we’re too busy. The next time you have to be creative, follow one of these four steps to get the juices flowing.
Content marketing strategies are built on predicting the future through proactive planning, but the ingrained belief that reactivity is inherently bad should be forgotten. We aren’t saying throw planning to the wind, but being reactive every now and then is refreshing and engaging for you audience.