With so much content competing for our time, brands need to find ways to tell a better story to see content marketing results.
Design is a slippery beast, it’s forever evolving and expanding its lexicon. Design thinking means bringing design in from the beginning to create solutions that match your users’ problems
Do people interpret colours the same way? Does colour evoke emotion? You must reflect on these questions to understand how colour will impact your brand. Colour can set you apart or make you look out of place. Whilst colour is important, how central is it to communicating your message?