eSports scaled from selling a few tickets, to selling out Madison Square Garden, all whilst being shunned by mainstream media. In the face of innovation and change, find your niche, talk to customers directly, and the media will follow (albeit kicking and screaming).
With many of us more than happy to put the events of 2016 as far behind us as possible, let’s instead turn our attention to our 2017 predictions. We’ve consulted the Magic 8 Balls and thrown in invaluable experiential knowledge to foresee what’s in store for 2017.
Australia has a tech skills shortage. Fixing it will require both a short and long-term solution if we don’t want to be left behind. Are the 457 visas essential in filling a gap in the IT industry, or are they preventing Australian graduates from fulfilling their potential?
Social media innovation often means borrowing your competitors’ ideas. What does it mean for Snapchat now that Instagram is following its lead. Will Social Media Platforms differentiate through continuous innovation rather than monopolising their best features? The battle for user domination has begun.
Have you got a severe case of creative block? You are probably falling victim to one of these mistakes. Do not despair, we have the cure. It starts with acknowledging that creativity is a skill, a muscle if you will, that needs to be strengthened.
Whether you want to support start-ups, make a tech gadget a reality, or help someone visit their family on another continent, Crowdfunding is the way to go. Crowdfunding gives the donor lots of ‘feel-good’ emotions whilst making the world, community or an individual’s day better.
Whilst important for immediate financial benefits, future success of your start-up does not lie in budgeting and business plans, but rather public relations. The foundation for success rely’s on getting your business out into the public early on, therefore success depends on PR.